Most of online purchases start from search engines, so search engine visibility can be crucial for your business. An effective Search Strategy gives you the possibility to make your website and business visible in search engines such as Google and Bing. Simply put, Search Strategy gives you an idea of how you rank and how well you’ve covered advertising on Google, and how you can improve on these. We will start by providing you with a current status of search engine visibility for your business. Based on the results, we will make clear Search Engine Strategy action points on how to cover organic (SEO) and paid (SEM) traffic to get all the benefits of the search engine visibility.