Key performance indicators (KPI’s) are the measurable targets for your web business that allow you to make sure that the purpose of your website is fulfilled.
One method to define KPIs is to do a KPI workshop. This will help define the key performance indicators for your website and then we can setup your analytics tools to track them via dashboards.
A KPI workshop is typically done in three phases: Firstly, an email survey is carried out. Then we organise the actual KPI workshop. Based on the workshop, we then create the final metrics for all stages of the website visits and deploy them in your favourite dashboard or analytics tool.
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